Creativity and Innovation in Business - Essay Example

It has always been routine to come by people in romantic relationships enjoy specific days especially Valentine's day. During this time, I realized many people take a walk with a loved partner to the beaches spending a lot of time playing on the sand and admiring the coastal creatures like oyster shells among others. I had just begun thinking about a business venture that would survive the changing economic times and an idea struck me on this romantic focused opportunity. I was convinced that in matters of love people can sacrifice anything to satisfy the needs of the partners.

The greatest part of this idea was to collect various Shells of creatures along the coastline, bead them on a thin string, and align them in different shapes to the love cards I prepared with our computer at home. The multi-colored cards embedded with the shells and different love messages proved a viable venture as sales began at a good pace, and I was surprised at the overwhelming demand for such customized love cards.