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Use of Instagram in Marketing - Essay Example

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The paper "Use of Instagram in Marketing" has indicated that the use of Instagram for business purposes among companies has increased over time. Many companies have adopted the concept of using images and pictures to facilitate the marketing of their goods and services…

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Subject: Marketing
Type: Essay
Level: Undergraduate
Pages: 1 (250 words)
Downloads: 6

Extract of sample "Use of Instagram in Marketing"

Instagram creates a platform for contests, with specific regard to pictures and images. Companies have increased their marketing activities on Instagram by posting pictures and rewarding their audience through promotion codes. The concept of rewarding the audience is perceived as a measure of attraction in order to ensure that clients come for more. Consequently, companies have also used Instagram lately as a means to get the ideas and views of their clients regarding their products and services.

This can be undertaken by posting topics of discussions regarding a specific product or service by a company thus eliciting comments from different clients.

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